Viktorie Unar

A brand and website for a certified breathwork facilitator in Prague, where the home page opens on a guided one-minute practice you can do on the spot.

Viktorie Unar

The challenge

A breathwork session is hard to describe on a page, so the site had to let people try one before they get in touch. Viktorie runs group sessions, one-to-ones and classes for studios and events, and all of it needed a brand to sit under.

What we built

We built the brand around Rise, a logo of warm light in a vessel held by an open orbit ring, which freezes at six phases of one calm breath for different uses. It went out as a full kit with a manual, logos, colours, social avatars, motion and print files. The home page starts with the practice itself in three rhythms, and each gets its own vessel: a circle for Calm, a square for Focus and a triangle for Sleep. The light rises and falls with the breath, while the surface ripples only as the breath moves and goes flat on holds. Behind every page runs a WebGL water background, like light on the floor of a pool, which reacts to the cursor and the breath. The site runs on Next.js on steezr cloud, with an events calendar, testimonials, a contact form behind Cloudflare Turnstile and an Instagram feed served through steezr feeds.

Key results

  1. 3

    01Guided practices

  2. 1 min

    02Practice length

  3. 6

    03Breath phases in the logo

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